Content Writer & SEO Specialist at Apptware: Apply Now!

About Apptware
Apptware is a leading provider of AI-driven software solutions, dedicated to staying at the forefront of technology and creativity. With an AI-first approach, the company integrates advanced AI into its projects to enhance efficiency and innovation. Apptware boasts a state-of-the-art AI lab and a creative design studio, offering bespoke solutions for both startups and established enterprises.
About the Job
Apptware is hiring an SEO Specialist & Content Writer.
Eligibility
- Bachelor’s degree in marketing, communications, or a related field.
- Minimum of 2 years of experience in SEO and content writing.
- Proven experience with a portfolio of successful SEO projects.
- Strong content writing skills with a focus on SEO-friendly copy.
- Proficiency in SEO tools such as Google Analytics, Search Console, SEMrush, or Ahrefs.
- Familiarity with content management systems (CMS), such as WordPress.
- Basic understanding of HTML, CSS, and website development is optional.
- Excellent communication, teamwork, and multitasking skills.
Work Profile
- Develop and implement SEO strategies to improve organic search visibility.
- Conduct keyword research and optimisation for content and web pages.
- Optimise website structure, on-page elements, and content for SEO best practices.
- Write, edit, and publish high-quality content for the company’s website, blog, and other online platforms.
- Collaborate with marketing and development teams to ensure SEO best practices are followed.
- Monitor and report on SEO performance using tools like Google Analytics, Search Console, and SEMrush/Ahrefs.
- Stay updated with the latest SEO trends and algorithm changes.
- Assist in managing and optimising paid search campaigns (PPC) if needed.
- Perform regular website audits and implement technical SEO improvements.
Mode
On-site.
Salary
To be discussed during the interview.
Location
Pune, Maharashtra
Application Procedure
Interested candidates should send their resumes to [email protected] including the position they are applying for in the subject line.
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